Brand voice so it sounds like you
The bar is not “AI wrote a caption.” The bar is your customer would believe you typed it.
Most AI social tools fail the read-aloud test. Too smooth. Too many emojis. None of your phrases.
Active Social trains on how you actually talk, then you approve. The Interview-style flow exists to steal your words, not invent a persona.
If it does not sound like you, do not publish it. The co-pilot’s job is speed. Your job is the last yes.