Fail the read-aloud test, rewrite the line.
Blog / Voice
Brand voice so it sounds like you
The bar is not “AI wrote a caption.” The bar is your customer would believe you typed it.
In 30 seconds
Interview steals your phrases, not a persona.
Speed is the co-pilot. The last yes is yours.
Fails the read-aloud
“Excited to share some amazing news!!! Let’s dive in 🚀”
Sounds like you
“We finished the job on Thursday. Here’s what changed for the crew.”
- Would a customer believe you typed it?
- Any phrase you would never say out loud?
- If not, rewrite the line. Do not publish.
Fail the read-aloud test?
Most AI social tools fail it. Too smooth. Too many emojis. None of your phrases.
Steal your phrases
Active Social trains on how you actually talk, then you approve. The Interview exists to steal your words, not invent a persona.
The customer test: would they believe you typed it on your phone between jobs? If not, rewrite the line. How we train voice is on features.
Written for people who run the business.
Short notes. No growth-hacking. Be active, not captive.
Founding 50 · $49/mo for life
Stay active, not captive.
30-day trial. Then Co-Pilot locks at $49/mo for the first 50 organizations.
Start free — 30 days