Calendar
Write a draft. Pick a time. Or post now. If something fails, you'll see it.
What's included
Plan it, approve it, and it goes out. Most people do a week of posts in under ten minutes.
Included
One brand per account.
Swipe sideways. Our column stays.
| Feature | Active Social | Buffer | Hootsuite | Later | Sprout Social |
|---|---|---|---|---|---|
| Pay | |||||
| How you pay | Credits, not channels | Per channel | Per person | Plan tiers | Per person |
| People | Unlimited | Unlimited on Team | Per login | By plan | Per login |
| Social accounts | Unlimited on 8 networks | Per channel | Capped | Bundled | Capped |
| Credits | 25k · 100k Co-Pilot · Command Center | n/a | n/a | n/a | n/a |
| If empty | Pause. $10 = 10k | n/a | n/a | n/a | n/a |
| Price | $49/mo Founding 50 | ~$5–6 / channel | ~$99 / person | ~$25/mo | ~$99 / person |
| Publishing | |||||
| Calendar | Draft, schedule, per-network | Yes | Yes | Yes | Yes |
| Recurring posts | Edit series or one date | Yes | Yes | Yes | Yes |
| Templates | Ready-made, you check | Some | Yes | Yes | Yes |
| Bulk / RSS / queue | 90 posts · RSS · evergreen | Some | Some | Some | Some |
| Logo watermarks | Per account · not video/RSS | n/a | n/a | n/a | n/a |
| Approvals | |||||
| Team approval | Included | Team plan | Higher plans | Growth and up | Professional and up |
| Guest approval | Password link · no seat ~30 days | Usually a seat | Usually a seat | Usually a seat | Advanced plan |
| Before it publishes | A person says yes | Optional | Optional | Optional | Optional |
| Co-pilot | |||||
| Telegram, web, mobile | All three | Their app | Their app | Their app | Their app |
| Brand voice | Interview in your words | In their app | Add-on / higher | Limited | Higher plans |
| AI drafts you approve | Human in the loop | In their app | Add-on / higher | Limited | Higher plans |
| Weekly what's working | A short note | In analytics | In analytics | In analytics | In analytics |
Typical published prices as of 2026. Check their sites before you buy. Buffer Team also has unlimited people — they still charge per channel.
They post without you. We don't. The co-pilot drafts. You still tap yes.
Those are fine if social is a whole department. We're for people who still need to show up on LinkedIn this week.
Talk
Telegram, web, or your phone.
Plan
Calendar, repeats, templates, spreadsheets.
Approve
You, a teammate, or a guest with a link.
It posts
Then we tell you what's working.
The co-pilot
It drafts. You keep the last word. Same flow in Telegram, the web, and on your phone.
Open Telegram. Or the web. Or your phone. You don't learn a new dashboard to stay visible.
Train the voice once with an interview that uses your actual words.
You pay for drafting, not per login or per LinkedIn. Standard, Deep, or Pro. Empty credits pause posting — $10 adds 10,000.
Command Center is the higher plan — comments, AI messenger, CRM, and 100,000 credits. Co-Pilot already includes 25,000 and everything else on this page. See pricing.
The planner
The scheduling side — calendar, repeats, templates, and the rest.
Write a draft. Pick a time. Or post now. If something fails, you'll see it.
Same post, on a schedule you pick. Change the original, or just one date.
Start from a ready-made post. Check it. Then put it on the calendar.
Drop in a spreadsheet instead of typing them one by one. Up to 90 posts.
New articles can become posts. A rotating queue keeps evergreen posts cycling.
Longer caption on LinkedIn. Different photo on Instagram. We'll size images when we can.
Set a watermark once per connected account. Not on video. Not on posts that come in from an RSS feed.
Approvals
Nothing publishes until a person says yes.
They already have a login. They approve, edit, or move the time. Then it lands on the calendar.
Send a password-protected link. They tap Approve. They never log in. You don't buy them a seat. The link dies after about 30 days — you can kill it sooner.
Limits
People
As many as you need
Add whoever needs a login. We don't charge per person.
Social accounts
Unlimited on our networks
One brand per Active Social account so the voice, logo, and approvals stay clean.
What you pay for
Credits
Co-Pilot 25,000 / Command Center 100,000. Not a fee per channel.
If credits run out
Posting pauses
Add more anytime. $10 = 10,000. No surprise invoice.
Billing detail lives on Pricing FAQ.
LinkedIn, Facebook Pages, Instagram, Google Business Profile, YouTube, TikTok, Pinterest, and Threads. Connect them once and post where you already show up. We don't charge extra per network.
You can connect as many profiles as the networks allow. Keep one brand per account so the voice, logo, and approvals don't mix.
Neither. Add as many people as you need, and any channel we have. Charging per person or per channel is just upcharging, in our view. You pay for credits — that's the drafting the co-pilot can do — not a fee per LinkedIn or Instagram.
Yes. Send a password-protected link. They can approve, reject, leave a note, or pick a new time. No login, so you don't buy them a seat. The link dies after about 30 days, or you can kill it sooner.
That's the plan for teams that also want help with comments, common DMs, and CRM — plus more credits. Co-Pilot already includes the planner and the co-pilot. Email support with subject “Command Center” if that's you.
Try it for 30 days. If you stay, Co-Pilot is $49 a month for as long as you keep the account — that's the Founding 50 deal.